IPL: Disaster in the Making

IPL is a crash commercialization attempt of India’s mass hysteria with cricket. The staggering valuation of the city based teams and then the players show how much the investors estimate the potential worth, primarily in Ad revenue, of this market. They however miss a simple fact.

Indian’s love to watch cricket only when their national team is playing. Any measure of television viewers for a match not involving their national teams is abysmally lower in comparison. Take a look at how many people attend the Ranji matches and Duleep trophy, they all play to empty stadiums!

Recently ICL launched a very similar venture with city based teams and with star players to boot like Brian Lara. Based on all reports, ICL was a failure. I can say for myself that I didn’t watch even a single match, didn’t feel any empathy for any teams including Kolkata team.

IPL, which is a copy in concept of ICL, is treading similar grounds and is most likely to be a disaster. I know I am not going to watch any of the matches. As far as I am concerned it is a joke, albeit a very expensive one for the likes of SRK & Co.

PS. I think Sourav Ganguly has shown his sharp mind in the auction and build up a great team. My best on the winner would be Sourav’s team, considering he is the best Indian Captain and with a bone to pick with the likes of Dhoni & Rahul.

Update: I have been proven wrong on both counts. IPL, first edition was a success by all measure, more so because of the involvement of filmstars like Saharukh Khan, Juhi Chawla as well as the immense appetite of Indian audiences with any kind of cricket. The stage is now set for professional leagues like USA.

I also overestimated the capability and intelligence of Sourav Ganguli. His leadership and batting in IPL was nothing to write home about.


No Responses to “IPL: Disaster in the Making”

  1. peri Says:

    i plagiarized it for my debate at coll

  2. amolpatil2k Says:

    I am impressed by your qualifications and the taragana network. But I must disagree with your predictions about IPL. To my mind it is part of a transition from 50 overs to 20 overs cricket just like the transition from 5+1 day match to 1 day match. In general, people are running out of patience. That is one of the reasons we go for fast food nowadays. In the coming years, more and more cricket would be 20-20 matches played in the evenings. You are absolutely right about the jingoistic angle. My take is that IPL will stumble initially and then become very powerful indeed as the time angle starts winning over the jingoistic angle. Another aspect is that it would further fuel the trend of regionalism a la raj thakeray which is to say whoever is driving this trend would like to see IPL matches generating some tension.

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